Video Analytics
Make your videos more engaging to your audience
The deep insights from your videos set you on top of your audience's needs. Gumlet's advanced video analytics provide the insights that enable you to improve your content, increase engagement, and make your audience happy.
![](https://files.readme.io/5a8da26-Screenshot_2024-05-09_at_1.43.19_PM.png)
You can access the analytics page from two places:
-
Right from the video CMS table
Click on the analytics icon in the CMS
-
From the video settings page
Click on the quick analytics strip
The metrics you can deep dive into with Video Analytics:
- find the absolute view on a daily, weekly, and monthly basis
- find the total impression on a particular date range
- total time played grouped in days/weeks/months
- average view rate -> views/impressions, how many video plays against the video loads
- find the geography of your audience, i.e., cities or countries
- top pages (referrers) from where your video is being watched
- top browsers and devices your audience uses for watching your content
Updated 16 days ago